John Weber
- Founder at Carved
Founders Don't Need PR. They Need Reputation.
We Build That.
If you want kind of attention that turns into money, power, or momentum, you need more than a product.
You need presence.
We make you go from INVISIBLE -> IRRESISTIBLE to press, investors, and customers in 6-months.
GUARANTEED.
The best part is... if you don't get you press, we don't get paid.
Step 1 of 2: Watch This Video 👇
Step 2 of 2: Schedule Your PR Strategy Call 👇
PR isn’t hype. It’s reputation armor.
It’s how you become unreplaceable.
SaaS and AI founders live in a brutal market. Loud competitors with worse tech are getting funding, press, and attention, all while you're grinding in silence. Boards and investors don't trust ghosts. They trust the ones who show up everywhere.
Before people buy your product, they buy you.
If no one’s ever heard your story, they’ll skip to someone they have.
And your story? It shouldn’t sound like a LinkedIn caption. We lead with your rough edges - the stuff that makes people believe you’re real. Because real builds trust.
Real makes you unforgettable.
You can’t fake authority. But you can earn it - and that’s exactly what we help you do.
What We Will Talk About On Your PR Strategy Call
Forget paying for one-off mentions. Build media authority that turns into inbound opportunity.
Most PR agencies sell you quick features. We build you a system.
Our Media Mastery Framework helps founders like you get known, trusted, and in demand - in just 6–10 months.
Most PR agencies sell you quick features. We build you a system.
Our Media Mastery Framework helps founders like you get known, trusted, and in demand - in just 6–10 months.
Together we will pinpoint your PR goals and create a PR roadmap that aligns with your brand’s long-term goals.
Walk through the PR framework that is proven to drive results for any brand willing to take the media plunge with us.
Often most people don’t know what PR can do for their brands. Gain insights on how to launch a successful PR campaign with or without us.
Yeah, Our Clients Get Results
Undeniable Social Proof
Forget the robot testimonials and stock photos. We dish the real dirt, the juicy client raves that make you wanna fist pump. Skip the small talk, dive into the undeniable proof that shows we actually deliver.
Hear Cindy's Heart Warming Feedback
(We love you too!)
"Bryce and Marley fully understood our audience and how we could elevate ourselves above our competition. They took time to get to know me, what I really needed, and helped put me in a position to move me forward and get more visibility."
Cindy Dunstin Quirk
Founder / CEO - Scout & Zoe's
Learn How Steve Crushed It With PR
“Bryce has been a founder himself and knows the struggles that other founders in this stage go through. He's been great at helping us find publications that speak to the audience we’re looking for. His team is super calculated, eager, and I love working with them!”
Steve Au
Founder / CEO - Scribble
You Don’t Have a PR Problem. You Have a “Press Dealer” Problem.
Most agencies sell “USA Today features” or quote placements for $3K a pop. They vanish once you’re “published.” It’s transactional, SEO-dead, and doesn’t build trust.
“If you're paying for press without strategy, you're buying pixels - not power.”
Our proven system builds your visibility, authority, and inbound opportunity layer by layer.
Here’s how we do it:
-> Baseline: Audit your Media Authority Score™
-> Foundation: Build expert positioning with founder storytelling
-> Momentum: Stack features, podcasts, backlinks, SEO juice
-> Flywheel: Create long-term visibility that attracts opportunityIncludes weekly updates, dashboard analytics, and a no-BS guarantee.
We’ve worked with everyone from pre-seed startups to established brands and enterprise teams. Our team builds custom plans that fit your budget and stage.
Our proven system builds your visibility, authority, and inbound opportunity layer by layer.
Here’s how we do it:
-> Baseline: Audit your Media Authority Score™
-> Foundation: Build expert positioning with founder storytelling
-> Momentum: Stack features, podcasts, backlinks, SEO juice
-> Flywheel: Create long-term visibility that attracts opportunityIncludes weekly updates, dashboard analytics, and a no-BS guarantee.
We’ve worked with everyone from pre-seed startups to established brands and enterprise teams. Our team builds custom plans that fit your budget and stage.
The PR Framework: Your 'Authority' Shortcut
How We Turn Unknown Brands Into In-Demand Leaders
We don’t do lead gen. We do trust gen. Because when people trust your name, they take the meeting, sign the deal, and tell others to follow you.
1
Audit & Strategy Call
We kick off by scoring your Media Authority - how trustworthy and visible you currently are. From there, we build a custom roadmap to raise your signal in the press, online, and inside your niche. This is where you go from "hard to find" to "top of mind."
2
Positioning & Pitch Engine
We extract your rough edges, founder insights, and most compelling angles - turning them into stories the media can’t ignore. Then we build your custom pitch stack: what we’re saying, who we’re saying it to, and why they’ll care.
3
Media Execution & Amplification
We send 1–3 targeted campaigns per month and respond to real-time reporter requests. Every week, you're getting new visibility opportunities - and we make sure you’re prepped, positioned, and published.
4
Authority Stack & Optimization
As momentum builds, we optimize your coverage, amplify wins on LinkedIn and newsletters, and attract bigger outlets, speaking opportunities, awards, and organic press. This is how you stop chasing visibility and start owning it.
We don’t believe in one hit wonders.
Stop wasting money on PR that's all talk and no action. We build personalized strategies with guaranteed ROI or your money back.
Real Founders, Real Results.
Maverick and Co. lacked digital authority around their bags for modern professionals.
We landed them their dream outlets: Travel + Leisure and PureWow. 25.5M UVPM was generated from 27 media features in just 4 months.
Gift guide journalists from the hottest fashion publications were eager to include their luxurious bags.
EX-NFL Star to Fashion forward headphone icon. LIVV was designed for people that move.
In 2 months, they were featured in Financial Times, Yahoo Finance!, Digital Trends, plus 30 other elite outlets.
3M impressions in 3 months. Raving product reviews from major media publications lead to an incredibly successful LIVV headphone product launch.
PlayToys is international toy brand that needed to compete with the big dawgs. Our team landed PlanToys features in places like TIME, Patch, and Good Housekeeping.
Not just that but they were landed over 30 pieces of coverage that generated 822K impressions in 5 months.
We were able to connect PlanToys with outlets that specifically targeted young parents with young children.
Why Reputation Makes You Irreplaceable
Most founders think PR is about promotion, but it’s really about protection and positioning.
Investors don’t trust anonymous CEOs. Boards don’t bet on founders with no signal. Markets don’t follow brands, they follow leaders.
When you own your narrative, control your perception, and dominate the media around your niche - you’re no longer replaceable.
You become the face people cite, the voice people call on, and the standard others compare to.
We build that kind of reputation.
Investors don’t trust anonymous CEOs. Boards don’t bet on founders with no signal. Markets don’t follow brands, they follow leaders.
When you own your narrative, control your perception, and dominate the media around your niche - you’re no longer replaceable.
You become the face people cite, the voice people call on, and the standard others compare to.
We build that kind of reputation.
Book a free audit.
Get your authority score.
Walk away with a clear roadmap to being the go-to name in your space.
Hot Off The Press
From Buzzfeed to Forbes, we've got your brand covered (literally).
We get you featured in the places that matter, not just grandma's Facebook feed. Here are just a glimmer of the kind of spotlight we can shine on your brand:
S & S Creative
Featured In: BNN Breaking
PlanToys
Featured In: Time Magazine
Carved
Featured In: Forbes
Grant Stone Shoes
Featured In: GQ
Grant Stone
Featured In: Forbes
Cotton & Silk
Featured In: Cosmopolitan
ANDI Brand
Featured In: MSN
Carved
IGN
PlanToys
Featured In: Good Housekeeping
Taaluma Totes
Featured In: Fox News
Bustin Boards
Featured In: Men's Journal
PlanToys
Featured In: Patch
Bustin Boards
Featured In: USA Today
Xworks
Featured In: TechBullion
Our 60-Day Money-Back Guarantee!
With zero contracts, zero gimmicks, and a zero-BS honesty policy, you're the captain of your PR voyage. We're all about results, promising guaranteed coverage with an impactful ROI.
60-Day Coverage Guarantee
If your brand isn't covered at a min of 2X in 60 days, we will refund you 100%.
Fully Customized
Tailored plans built for your brand and personal brand - nothing cookie-cutter here.
Transparent, Results-Obsessed
Includes weekly updates, dashboard analytics, and a no-BS guarantee.
Featured Case Study
Client Spotlight
"These guys absolutely nailed it and got us featured in top-tier outlets from start!"
How Carved Skyrocketed Their Brand Visibility and Sales in the Phone Accessory Space
Carved significantly boosted its brand visibility and sales in the tech accessory market through a targeted PR campaign, resulting in widespread national media coverage.
23%
Increase In Traffic
900K
Online Coverage Views
View Case Study
Before You Book… Here’s What You Should Know:
Is PR really worth it?
PR isn’t about vanity. It’s about building trust and authority that directly impacts your bottom line over a longer term horizon. When people Google you and you are not featured, highlighted by positive reviews and third-party validation, you lose them right there.
If you need immediate traffic and clicks, you’re better off allocating your marketing budget to Meta ads. We build organic lasting attention that brings in opportunity (traffic, increased conversions, investment, retail deals, top-talent, etc.).
Can I afford this?
Our Money-Back Guarantee means we only continue if this will be a success. In the first 60-days, if we do not see a minimum of 2 big features and 3-4 others interested for future coverage, then we consider that a red flag. These are our success indicators that the media is picking up what we put down.
When we are moving full steam ahead, the ROI from increased visibility and trust far outweighs the cost. Think of it as an investment in your brand’s future.
How long does it take to see results?
PR is a long-term play, but our clients often see initial coverage within 60 days. And if we don’t deliver, you don’t pay. Simple as that.
Who is this for?
This is for you if...
✅ You’re a founder ready to stop being ignored
✅ You’ve got traction, but no media footprint
✅ You’re coachable and want a true growth engine - not magic press
Who is this NOT for?
This is for you if...
❌ Brands with nothing new to say
❌ People looking to buy a one-off press drop
❌ Anyone who thinks “PR” means “free sales overnight”
Testiomonials
Hear What Our Clients Have To Say
“Pretty glad I answered that cold email. Bryce strutted onto the scene, and brought a whole new level of coolness with him. Marley didn't just understand our brand; she became part of it, injecting it with energy, wit, and undeniable charm. These guys don't just think outside the box; they set the damn thing on fire."
Richard Harzing
VanJohan Wear
"Never thought I would rock a keynote event. They didn't just help us conquer the stage; they turned us into rockstars. With their expert guidance and support, I went from a nervous wreck to a confident speaker. Trust me, if you want to own the spotlight, DBALP is the team you need in your corner."
Joseph Ranseth
Joseph Ranseth (Personal Brand)
"Working with DBALP was a total game-changer for our brand. Their strategic approach to PR helped us gain exposure in key publications and significantly boosted our credibility in the market. Thanks to their team, we've seen a noticeable increase in sales and brand recognition."
Chris Thorne
Spruce Investment
These guys unleashed their creative firepower and transformed our brand, getting us a lot notable of coverage. Trust me, you want these guys on your team."
Denis Devigne
Vidday
DBALP didn't just sprinkle creativity on our brand; they dumped an entire truckload of it. They took our vague ideas and turned them into some impressive campaigns. If you're looking for a team that knows how to have fun while kicking ass, look no further."
Jordan Wenck
Taaluma Totes
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Book Your PR Strategy Call
If you want to transform your business from a source of pain/struggle to a source of pleasure/freedom... Schedule A Call NOW. The struggle stops now.⬇︎⬇︎⬇︎
Our Guarantee
With zero contracts, zero gimmicks, and a zero-BS honesty policy, you're the captain of your PR voyage. We're all about results, or your money back.
Explore Our PR Services
We don't do cookie-cutter plans. Get access a tailor-made PR strategy designed specifically for your industry and brand, ensuring maximum exposure in the most effective way possible.
Toronto, CA
New York, US
team@dontbealittlepitch.com
