John Weber
- Founder at Carved
The #1 Results-Driven PR Agency
PR For Consumer Brands That Want Real Coverage. Not Vanity Mentions.We secure real media coverage that drives traffic, opens retail doors, and puts your brand at the top of search and AI results.
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“DBALP helped us land coverage that had a huge payoff in the first 30 days.”
— Amber Duncan, LAB Inc.
“DBALP helped us land coverage that had a huge payoff in the first 30 days.”
— Amber Duncan, LAB Inc.
Our Most Recent Reviews
Real Brands, Real Results.
Maverick and Co. lacked digital authority around their bags for modern professionals.
We landed them their dream outlets: Travel + Leisure and PureWow. 25.5M UVPM was generated from 27 media features in just 4 months.
Gift guide journalists from the hottest fashion publications were eager to include their luxurious bags.
EX-NFL Star to Fashion forward headphone icon. LIVV was designed for people that move.
In 2 months, they were featured in Financial Times, Yahoo Finance!, Digital Trends, plus 30 other elite outlets.
3M impressions in 3 months. Raving product reviews from major media publications lead to an incredibly successful LIVV headphone product launch.
PlayToys is international toy brand that needed to compete with the big dawgs. Our team landed PlanToys features in places like TIME, Patch, and Good Housekeeping.
Not just that but they were landed over 30 pieces of coverage that generated 822K impressions in 5 months.
We were able to connect PlanToys with outlets that specifically targeted young parents with young children.
Featured Case Study
Carved
"Within 20 days we had 16 top-tier articles out and by month 3 a huge increase in our traffic. Bryce and his team have been nothing but fantastic!"
How Carved Skyrocketed Their Brand Visibility and Sales in the Phone Accessory Space
With in 3 months, Carved significantly boosted traffic by 23% but getting featured in 30 top-tier outlets.
23%
Increase In Traffic
33M
Online Coverage Views
Yeah, Our Clients Get Results
Undeniable Social Proof
Forget the robot testimonials and stock photos. We dish the real dirt, the juicy client raves that make you wanna fist pump. Skip the small talk, dive into the undeniable proof that shows we actually deliver.
Hear Cindy's Heart Warming Feedback
(We love you too!)
"Bryce and Marley fully understood our audience and how we could elevate ourselves above our competition. They took time to get to know me, what I really needed, and helped put me in a position to move me forward and get more visibility."
Cindy Dunstin Quirk
Founder / CEO - Scout & Zoe's
Learn How Steve Crushed It With PR
“Bryce has been a founder himself and knows the struggles that other founders in this stage go through. He's been great at helping us find publications that speak to the audience we’re looking for. His team is super calculated, eager, and I love working with them!”
Steve Au
Founder / CEO - Scribble
How We Make Consumer Brand PR Actually Work
We have deep relationships across consumer media. We evaluate your traction, positioning, and story strength to determine if reporters will care.
Anyone can land a single article. That does nothing long term. We build a structured narrative system that turns one feature into multiple placements, category authority, and ongoing momentum.
Press means nothing without leverage. We align coverage to your specific growth objective so media drives real ROI, not vanity.
Your 'Traffic Boost' Shortcut
Our Framework That Creates Viral Momentum.
We don't care about features, we care about movement. PR means nothing if credibility doesn't stack and every single placment has a clear purpose and ROI.
1
Stories Built Around Your Growth Targets
Most brands are boring to journalists. That’s the truth. We don’t pitch your product. We find the angle that makes your brand timely, relevant, and tied to something bigger than you. If there isn’t a real story, we fix that first.
2
Relationships That Open Doors
We’ve worked with over 1,000 journalists across consumer, retail, and lifestyle media. But this is not about “we know a guy.” It’s about knowing who covers what, when they care, and how to position you so you are not ignored. And when coverage lands, you don’t lose the relationship. You own it.
3
A System That Builds Pressure
One article does nothing. Real PR builds momentum. We start with outlets that validate you, then use that credibility to unlock bigger media. Each placement makes the next one easier. This is how brands move from unknown to everywhere.
4
Coverage That Actually Moves The Needle
Press is not a trophy. It should drive traffic, retail conversations, investor credibility, and search dominance. We stack your coverage so it shows up where it matters, in Google, in AI tools, in buyer decks, and in front of the people who decide if you win. Every feature should create leverage.
We don’t believe in one hit wonders.
Stop wasting money on PR that's all talk and no action. We build personalized strategies with guaranteed ROI.
Hot Off The Press
From Buzzfeed to Forbes, we've got your brand covered (literally).
We get you featured in the places that matter, not just grandma's Facebook feed. Here are just a glimmer of the kind of spotlight we can shine on your brand:
S & S Creative
Featured In: BNN Breaking
PlanToys
Featured In: Time Magazine
Carved
Featured In: Forbes
Grant Stone Shoes
Featured In: GQ
Grant Stone
Featured In: Forbes
Cotton & Silk
Featured In: Cosmopolitan
ANDI Brand
Featured In: MSN
Carved
IGN
PlanToys
Featured In: Good Housekeeping
Taaluma Totes
Featured In: Fox News
Bustin Boards
Featured In: Men's Journal
PlanToys
Featured In: Patch
Bustin Boards
Featured In: USA Today
Xworks
Featured In: TechBullion
Before You Book… Here’s What You Should Know:
Is PR really worth it?
PR isn’t about vanity. It’s about building trust and authority that directly impacts your bottom line over a longer term horizon. When people Google you and you are not featured, highlighted by positive reviews and third-party validation, you lose them right there.
If you need immediate traffic and clicks, you’re better off allocating your marketing budget to Meta ads. We build organic lasting attention that brings in opportunity (traffic, increased conversions, investment, retail deals, top-talent, etc.).
Can I afford this?
Our Money-Back Guarantee means we only continue if this will be a success. In the first 60-days, if we do not see a minimum of 2 big features and 3-4 others interested for future coverage, then we consider that a red flag. These are our success indicators that the media is picking up what we put down.
When we are moving full steam ahead, the ROI from increased visibility and trust far outweighs the cost. Think of it as an investment in your brand’s future.
How long does it take to see results?
PR is a long-term play, but our clients often see initial coverage within 60 days. And if we don’t deliver, you don’t pay. Simple as that.
Testiomonials
Hear What Our Clients Have To Say
“Pretty glad I answered that cold email. Bryce strutted onto the scene, and brought a whole new level of coolness with him. Marley didn't just understand our brand; she became part of it, injecting it with energy, wit, and undeniable charm. These guys don't just think outside the box; they set the damn thing on fire."
Richard Harzing
VanJohan Wear
"Never thought I would rock a keynote event. They didn't just help us conquer the stage; they turned us into rockstars. With their expert guidance and support, I went from a nervous wreck to a confident speaker. Trust me, if you want to own the spotlight, DBALP is the team you need in your corner."
Joseph Ranseth
Joseph Ranseth (Personal Brand)
"Working with DBALP was a total game-changer for our brand. Their strategic approach to PR helped us gain exposure in key publications and significantly boosted our credibility in the market. Thanks to their team, we've seen a noticeable increase in sales and brand recognition."
Chris Thorne
Spruce Investment
These guys unleashed their creative firepower and transformed our brand, getting us a lot notable of coverage. Trust me, you want these guys on your team."
Denis Devigne
Vidday
DBALP didn't just sprinkle creativity on our brand; they dumped an entire truckload of it. They took our vague ideas and turned them into some impressive campaigns. If you're looking for a team that knows how to have fun while kicking ass, look no further."
Jordan Wenck
Taaluma Totes
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Book Your PR Strategy Call
If you want to transform your business from a source of pain/struggle to a source of pleasure/freedom... Schedule A Call NOW. The struggle stops now.⬇︎⬇︎⬇︎
Schedule A FREE PR Consultation
60-Day Performance Guarantee
PR only works if it builds momentum fast. If we do not secure 2 meaningful earned media features and line up 3 additional opportunities within 60 days, you get a full refund.
Free Authority Score Checker
Check your online reputation and authority score for free and see how you stack up and get custom tips to improve instantly.
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